{"id":101,"date":"2026-10-07T19:51:53","date_gmt":"2026-10-07T19:51:53","guid":{"rendered":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/about\/"},"modified":"2026-10-07T19:51:53","modified_gmt":"2026-10-07T19:51:53","slug":"about","status":"publish","type":"page","link":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/about\/","title":{"rendered":"About"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"101\" class=\"elementor elementor-101\">\n\t\t\t\t<div class=\"elementor-element elementor-element-47de853 e-con-full e-flex e-con e-parent\" data-id=\"47de853\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc1672d elementor-widget elementor-widget-anps-page-hero\" data-id=\"fc1672d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-page-hero.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<section class=\"anps-ui anps-page-hero anps-page-hero--image anps-page-hero--title-xl anps-page-hero--header-offset\"><div class=\"anps-page-hero__frame\"><div class=\"anps-page-hero__media\" aria-hidden=\"true\"><img fetchpriority=\"high\" width=\"2400\" height=\"1400\" src=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero.jpg\" class=\"anps-page-hero__img\" alt=\"\" fetchpriority=\"high\" decoding=\"async\" srcset=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero.jpg 2400w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-300x175.jpg 300w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-1024x597.jpg 1024w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-768x448.jpg 768w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-1536x896.jpg 1536w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-2048x1195.jpg 2048w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-370x216.jpg 370w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-1200x700.jpg 1200w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-hero-360x210.jpg 360w\" sizes=\"(max-width: 2400px) 100vw, 2400px\" \/><\/div><div class=\"anps-page-hero__overlay\" aria-hidden=\"true\"><\/div><div class=\"anps-page-hero__inner\"><nav aria-label=\"Breadcrumb\" class=\"anps-ui-crumb anps-page-hero__crumb anps-ui-in anps-ui-d1\"><span aria-current=\"page\">Home<\/span><\/nav><h1 class=\"anps-page-hero__title\"><span class=\"anps-ui-mask\"><span class=\"anps-ui-d2\">We make the numbers<\/span><\/span><span class=\"anps-ui-mask\"><span class=\"anps-ui-d3\"><span class=\"anps-accent\">make sense.<\/span><\/span><\/span><\/h1><div class=\"anps-page-hero__bottom\"><p class=\"anps-page-hero__lead anps-ui-in anps-ui-d4\">Northvale started in 2008 with two CPAs and one belief: owners deserve an accountant who explains, not just files.<\/p><div class=\"anps-page-hero__actions anps-ui-in anps-ui-d5\"><a class=\"anps-pill-btn anps-pill-btn--sand\" href=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/about\/team\/\"><span class=\"anps-pill-btn__text\">Meet the team<\/span><span class=\"anps-pill-btn__icon\" aria-hidden=\"true\"><svg width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.1\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5 12h14\"\/><path d=\"M13 6l6 6-6 6\"\/><\/svg><svg width=\"16\" height=\"16\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.1\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5 12h14\"\/><path d=\"M13 6l6 6-6 6\"\/><\/svg><\/span><\/a><a class=\"anps-pill-btn anps-pill-btn--ghost\" href=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/services\/\"><span class=\"anps-pill-btn__text\">Our services<\/span><\/a><\/div><\/div><\/div><\/div><\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-17764f8 e-con-boxed e-flex e-con e-parent\" data-id=\"17764f8\" data-element_type=\"container\" data-e-type=\"container\" id=\"story\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-39015ce e-grid e-con-full e-con e-child\" data-id=\"39015ce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9aa1cbe e-con-full e-flex e-con e-child\" data-id=\"9aa1cbe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-07a7413 elementor-widget elementor-widget-anps-section-heading\" data-id=\"07a7413\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-section-heading anps-section-heading--stack anps-section-heading--light\"><h2 class=\"anps-section-heading__title anps-ui-rv\">Built for owners, not for billable hours.<\/h2><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-894bc81 anps-ui-text elementor-widget__width-initial anps-motion-rv elementor-widget elementor-widget-text-editor\" data-id=\"894bc81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Most accounting firms are built around the hours they bill. We built ours around the questions owners actually ask: Can I afford to hire? How much should I set aside for taxes? Why is there less cash than profit?<\/p><p>Today 40 CPAs, bookkeepers and advisors work as one team for more than 400 businesses in 30 states \u2014 on fixed monthly fees, with one accountant who knows each client by name.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-675217e elementor-widget elementor-widget-anps-person-line\" data-id=\"675217e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-person-line.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-person-line anps-person-line--light anps-ui-rv\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-james-150x150.jpg\" class=\"anps-person-line__img\" alt=\"James Whitaker, CPA\" loading=\"lazy\" style=\"object-position: 50% 22%\" \/><span class=\"anps-person-line__text\"><strong class=\"anps-person-line__name\">James Whitaker, CPA<\/strong><span class=\"anps-person-line__role\">Founder &amp; Managing Partner<\/span><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf6099b elementor-widget elementor-widget-anps-media-stack\" data-id=\"cf6099b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-media-stack.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-media-stack anps-media-stack--zoom anps-media-stack--stack anps-media-stack--secondary-bottom-left anps-ui-rv\"><div class=\"anps-media-stack__frame anps-media-stack__frame--main\"><div class=\"anps-media-stack__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1250\" src=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-1.jpg\" class=\"anps-media-stack__img\" alt=\"Team members working together at a table\" loading=\"lazy\" srcset=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-1.jpg 1000w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-1-240x300.jpg 240w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-1-819x1024.jpg 819w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-1-768x960.jpg 768w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-1-288x360.jpg 288w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-1-360x450.jpg 360w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/div><\/div><div class=\"anps-media-stack__frame anps-media-stack__frame--secondary\"><div class=\"anps-media-stack__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"900\" src=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-2.jpg\" class=\"anps-media-stack__img\" alt=\"Northvale\u2019s open-plan office\" loading=\"lazy\" srcset=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-2.jpg 1200w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-2-300x225.jpg 300w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-2-1024x768.jpg 1024w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-2-768x576.jpg 768w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-2-370x278.jpg 370w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/about-2-360x270.jpg 360w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/div><\/div><div class=\"anps-media-stack__badge anps-media-stack__badge--label anps-media-stack__badge--top-left anps-ui-floaty\"><div class=\"anps-media-stack__card\"><span class=\"anps-media-stack__card-value\">2008<\/span><span class=\"anps-media-stack__card-label\">Founded in Portland<\/span><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8ab5d12 e-con-boxed e-flex e-con e-parent\" data-id=\"8ab5d12\" data-element_type=\"container\" data-e-type=\"container\" id=\"values\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84db88d elementor-widget elementor-widget-anps-section-heading\" data-id=\"84db88d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-section-heading anps-section-heading--split anps-section-heading--light\"><h2 class=\"anps-section-heading__title anps-ui-rv\">What we stand for.<\/h2><div class=\"anps-section-heading__aside anps-ui-rv\"><p class=\"anps-section-heading__text\">Four principles shape how we hire, how we work with clients and how we price.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-992be53 e-con-full e-flex e-con e-child\" data-id=\"992be53\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c49583e elementor-widget elementor-widget-anps-icon-tiles\" data-id=\"c49583e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-icon-tiles.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-icon-tiles anps-icon-tiles--paper anps-icon-tiles--lg anps-icon-tiles--bottom anps-ui-rv\"><div class=\"anps-icon-tiles__tile\"><span class=\"anps-icon-tiles__icon\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M2.5 12s3.5-7 9.5-7 9.5 7 9.5 7-3.5 7-9.5 7-9.5-7-9.5-7z\"\/><circle cx=\"12\" cy=\"12\" r=\"3\"\/><\/svg><\/span><h3 class=\"anps-icon-tiles__title\">Clarity<\/h3><p class=\"anps-icon-tiles__text\">Plain-English reports and answers. If we can\u2019t explain it simply, we haven\u2019t done our job.<\/p><\/div><div class=\"anps-icon-tiles__tile\"><span class=\"anps-icon-tiles__icon\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 3l8 3v6c0 4.5-3.4 8.3-8 9-4.6-.7-8-4.5-8-9V6z\"\/><path d=\"M8.5 12l2.5 2.5 4.5-5\"\/><\/svg><\/span><h3 class=\"anps-icon-tiles__title\">Accountability<\/h3><p class=\"anps-icon-tiles__text\">Deadlines in writing, a named owner on every task and no surprise invoices. Ever.<\/p><\/div><div class=\"anps-icon-tiles__tile\"><span class=\"anps-icon-tiles__icon\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"9\"\/><path d=\"M15.5 8.5l-2 5-5 2 2-5z\"\/><\/svg><\/span><h3 class=\"anps-icon-tiles__title\">Proactivity<\/h3><p class=\"anps-icon-tiles__text\">We flag issues before they become problems, and we call with ideas \u2014 not just with invoices.<\/p><\/div><div class=\"anps-icon-tiles__tile\"><span class=\"anps-icon-tiles__icon\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect x=\"5\" y=\"10\" width=\"14\" height=\"10\" rx=\"2\"\/><path d=\"M8 10V7a4 4 0 0 1 8 0v3\"\/><\/svg><\/span><h3 class=\"anps-icon-tiles__title\">Discretion<\/h3><p class=\"anps-icon-tiles__text\">Your numbers stay private, with encrypted document sharing and strict access controls.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-792bbcc e-con-boxed e-flex e-con e-parent\" data-id=\"792bbcc\" data-element_type=\"container\" data-e-type=\"container\" id=\"history\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b375682 elementor-widget elementor-widget-anps-section-heading\" data-id=\"b375682\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-section-heading anps-section-heading--split anps-section-heading--light\"><h2 class=\"anps-section-heading__title anps-ui-rv\">Eighteen years of steady growth.<\/h2><div class=\"anps-section-heading__aside anps-ui-rv\"><p class=\"anps-section-heading__text\">We grew by referral, one owner at a time. A few of the moments that shaped the firm.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eda2b6e e-con-full e-flex e-con e-child\" data-id=\"eda2b6e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2b9a12 elementor-widget elementor-widget-anps-milestones\" data-id=\"b2b9a12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-milestones.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-milestones\"><div class=\"anps-milestones__line\" aria-hidden=\"true\"><div class=\"anps-milestones__progress anps-ui-growx\"><\/div><\/div><div class=\"anps-milestones__grid anps-ui-rv\"><div class=\"anps-milestones__item\"><span class=\"anps-milestones__dot\" aria-hidden=\"true\"><\/span><span class=\"anps-milestones__year\">2008<\/span><p class=\"anps-milestones__text\">Founded in Portland by two CPAs with a client list of twelve local businesses.<\/p><\/div><div class=\"anps-milestones__item\"><span class=\"anps-milestones__dot\" aria-hidden=\"true\"><\/span><span class=\"anps-milestones__year\">2013<\/span><p class=\"anps-milestones__text\">Introduced fixed-fee bookkeeping and passed 100 monthly clients.<\/p><\/div><div class=\"anps-milestones__item\"><span class=\"anps-milestones__dot\" aria-hidden=\"true\"><\/span><span class=\"anps-milestones__year\">2017<\/span><p class=\"anps-milestones__text\">Added payroll services and opened our Seattle office.<\/p><\/div><div class=\"anps-milestones__item\"><span class=\"anps-milestones__dot\" aria-hidden=\"true\"><\/span><span class=\"anps-milestones__year\">2021<\/span><p class=\"anps-milestones__text\">Launched fractional CFO services and opened in Denver.<\/p><\/div><div class=\"anps-milestones__item\"><span class=\"anps-milestones__dot anps-milestones__dot--hi\" aria-hidden=\"true\"><\/span><span class=\"anps-milestones__year\">Today<\/span><p class=\"anps-milestones__text\">40 specialists serving more than 400 businesses in 30 states.<\/p><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5379a2b e-con-boxed e-flex e-con e-parent\" data-id=\"5379a2b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a68c553 elementor-widget elementor-widget-anps-stat-list\" data-id=\"a68c553\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-stat-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-stat-list anps-stat-list--grid anps-stat-list--dark anps-ui-rv\"><div class=\"anps-stat-list__item\"><span class=\"anps-stat-list__value\">18<\/span><span class=\"anps-stat-list__desc\">Years in practice<\/span><\/div><div class=\"anps-stat-list__item\"><span class=\"anps-stat-list__value\">40<\/span><span class=\"anps-stat-list__desc\">CPAs, bookkeepers and advisors<\/span><\/div><div class=\"anps-stat-list__item\"><span class=\"anps-stat-list__value\">400+<\/span><span class=\"anps-stat-list__desc\">Owner-led businesses served<\/span><\/div><div class=\"anps-stat-list__item\"><span class=\"anps-stat-list__value\">$6.4M<\/span><span class=\"anps-stat-list__desc\">Tax savings found for clients in 2025<\/span><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-532f27f e-con-boxed e-flex e-con e-parent\" data-id=\"532f27f\" data-element_type=\"container\" data-e-type=\"container\" id=\"leadership\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9598b7 elementor-widget elementor-widget-anps-section-heading\" data-id=\"b9598b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-section-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-section-heading anps-section-heading--split anps-section-heading--light\"><h2 class=\"anps-section-heading__title anps-ui-rv\">Leadership.<\/h2><div class=\"anps-section-heading__aside anps-ui-rv\"><a class=\"anps-pill-btn anps-pill-btn--line anps-section-heading__button\" href=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/about\/team\/\"><span class=\"anps-pill-btn__text\">Meet the whole team<\/span><\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc7d756 e-con-full e-flex e-con e-child\" data-id=\"cc7d756\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2e6847 elementor-widget elementor-widget-anps-team-showcase\" data-id=\"c2e6847\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"anps-team-showcase.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"anps-ui anps-team-showcase anps-team-showcase--northvale anps-team-showcase--bio-reveal\"><div class=\"anps-team-showcase__people anps-ui-rv\"><a class=\"anps-team-showcase__card anps-team-showcase__card--link\" href=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/about\/team\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1000\" src=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-james.jpg\" class=\"anps-team-showcase__photo\" alt=\"Portrait of James Whitaker\" loading=\"lazy\" srcset=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-james.jpg 800w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-james-240x300.jpg 240w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-james-768x960.jpg 768w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-james-288x360.jpg 288w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-james-360x450.jpg 360w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><div class=\"anps-team-showcase__shade\" aria-hidden=\"true\"><\/div><div class=\"anps-team-showcase__body\"><div class=\"anps-team-showcase__intro\"><div class=\"anps-team-showcase__id\"><h3 class=\"anps-team-showcase__name\">James Whitaker, CPA<\/h3><span class=\"anps-team-showcase__role\">Founder &amp; Managing Partner<\/span><\/div><span class=\"anps-team-showcase__circle\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M7 17L17 7\"\/><path d=\"M9 7h8v8\"\/><\/svg><\/span><\/div><div class=\"anps-team-showcase__reveal\"><div><p class=\"anps-team-showcase__bio\">Founded Northvale after a decade in audit. Leads client strategy and still keeps a handful of clients of his own.<\/p><\/div><\/div><\/div><\/a><a class=\"anps-team-showcase__card anps-team-showcase__card--link\" href=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/about\/team\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1000\" src=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-ellen.jpg\" class=\"anps-team-showcase__photo\" alt=\"Ellen Hartley, CPA\" loading=\"lazy\" srcset=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-ellen.jpg 800w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-ellen-240x300.jpg 240w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-ellen-768x960.jpg 768w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-ellen-288x360.jpg 288w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-ellen-360x450.jpg 360w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><div class=\"anps-team-showcase__shade\" aria-hidden=\"true\"><\/div><div class=\"anps-team-showcase__body\"><div class=\"anps-team-showcase__intro\"><div class=\"anps-team-showcase__id\"><h3 class=\"anps-team-showcase__name\">Ellen Hartley, CPA<\/h3><span class=\"anps-team-showcase__role\">Partner, Tax<\/span><\/div><span class=\"anps-team-showcase__circle\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M7 17L17 7\"\/><path d=\"M9 7h8v8\"\/><\/svg><\/span><\/div><div class=\"anps-team-showcase__reveal\"><div><p class=\"anps-team-showcase__bio\">Twenty-two years in tax. Specializes in S corps, real estate investors and multi-state filings.<\/p><\/div><\/div><\/div><\/a><a class=\"anps-team-showcase__card anps-team-showcase__card--link\" href=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/about\/team\/\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1000\" src=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-marcus.jpg\" class=\"anps-team-showcase__photo\" alt=\"Marcus Reid\" loading=\"lazy\" srcset=\"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-marcus.jpg 800w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-marcus-240x300.jpg 240w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-marcus-768x960.jpg 768w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-marcus-288x360.jpg 288w, https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-content\/uploads\/sites\/13\/2026\/10\/team-marcus-360x450.jpg 360w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><div class=\"anps-team-showcase__shade\" aria-hidden=\"true\"><\/div><div class=\"anps-team-showcase__body\"><div class=\"anps-team-showcase__intro\"><div class=\"anps-team-showcase__id\"><h3 class=\"anps-team-showcase__name\">Marcus Reid<\/h3><span class=\"anps-team-showcase__role\">Partner, Advisory<\/span><\/div><span class=\"anps-team-showcase__circle\"><svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.8\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M7 17L17 7\"\/><path d=\"M9 7h8v8\"\/><\/svg><\/span><\/div><div class=\"anps-team-showcase__reveal\"><div><p class=\"anps-team-showcase__bio\">Former CFO of two venture-backed companies. Runs our fractional CFO practice.<\/p><\/div><\/div><\/div><\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Eighteen years of helping owner-led businesses keep clean books, pay only the tax they owe and plan with confidence. <\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-101","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/pages\/101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/comments?post=101"}],"version-history":[{"count":1,"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/pages\/101\/revisions"}],"predecessor-version":[{"id":102,"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/pages\/101\/revisions\/102"}],"wp:attachment":[{"href":"https:\/\/preview.accounting.anpsthemes.com\/demo12e\/wp-json\/wp\/v2\/media?parent=101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}